Binnenwerk

Platform for the interior design industry


Binnenwerk is a platform for and by professionals in the interior design industry. In the broadest sense of the word. It is aimed at interior construction companies, stand builders, interior architects, consultancy and design firms, project organisers, wall and floor decoration companies, suppliers of building and furniture fittings, kitchen suppliers and other manufacturers and suppliers to the interior construction industry.

Binnenwerk features manufacturers, suppliers and buyers who inform the target audience about innovative products and available materials. They answer the recurring question: 'what do architects, interior designers and end users choose?' News, information on sheet materials, coatings and paint, software, furniture and door fittings, machine tools, wood and raw materials are recurring sections in Inside Work. Also central are product developments, sustainability, smart technologies, circularity and the environment.


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Print

With our trade journals and magazines, we reach thousands of professionals in the Netherlands and Belgium. Each magazine offers quality content, a professional image and the opportunity to profile your brand to a valuable target group.

Our advertisers

Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior
Louwers Mediagroep - Interior

Possibilities

For us, print does not stand alone. It is part of a smart media mix, in which we combine print with online, audio, video and networking activities. This way, the pillars reinforce each other and you get maximum return from your communication.


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Online

Reach and growth through digital channels

Expand your online reach with Louwers Mediagroep's digital media solutions. Websites, newsletters, and platforms that truly resonate with your target audience.

Online visibility with impact

Digital media are indispensable for strong positioning. With our online platforms, websites and newsletters, we bring companies into direct contact with their target audience.

Benefits of online media

  • Measurable & scalable - Results are insightful and campaigns can be flexibly adjusted.
  • Fast & up-to-date - Your message is instantly live and immediately reaches the right people.
  • Target - Targeted targeting increases relevance and conversion.

Our online channels

We offer niche platforms and digital magazines visited by thousands of professionals every day. So you are assured of quality reach within your sector.


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Podcasts

Stories that stick

Bring your brand closer with podcasts and audio formats from Louwers Mediagroep. Personal, inspiring and effective.

The power of audio

Audio is intimate and personal. Podcasts and branded audio formats make it possible to offer depth and build a long-term connection with your target audience.

Why audio works

  • Authentic & personal - Listeners feel immediately addressed.
  • Depth - Audio gives the space to tell stories at length.
  • Flexible - To be listened to whenever and wherever the target audience wants.

Our audio formats

We produce podcasts and audio series that match the interests of professionals and decision-makers in your industry.


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Video

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Strengthen your brand with professional videos from Louwers Mediagroep. Interviews, reports and social content that really make an impact.

Why video is indispensable

Video is the medium to bring stories to life. It combines emotion, images and sound to powerfully convey your message.

Benefits of video

  • High commitment - Video attracts attention and is better remembered.
  • Versatile - Suitable for websites, social media, events and presentations.
  • Professional image - A well-produced video reinforces your brand value.

Our video productions

From short social media clips to extensive reports, we provide strong productions that strike the right chord with your target audience.


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Events

Connect and inspire

Louwers Mediagroep connects professionals and companies through events, communities, and professional platforms. Where knowledge and business come together.

Valuable encounters

In a digital world, personal contact remains essential. With our events, communities and platforms, we bring professionals together.

Why our network is valuable

  • Direct connection - Face-to-face contact with your target audience.
  • Knowledge & inspiration - Leading experts and hot topics.
  • Business opportunities - New contacts lead to concrete collaborations.

Our events & communities

From small-scale seminars to large-scale trade fairs, we create places where knowledge sharing and business go hand in hand.


Subscriptions

Binnenwerk focuses on interior construction companies, stand builders and interior designers. The platform also reaches consultancy and design agencies, project designers and wall and floor decoration companies. Suppliers of building and furniture fittings, wood and sheet materials, adhesives, sealants, paints and woodworking machines are also part of the target group, as are kitchen suppliers, manufacturers and suppliers within the interior construction sector.

6 times per year | 100 pages per edition | 9.000+ professionals | 55.000+ online visitors


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