Platform for Flanders

Business Vlaanderen

Targets business owners, managers and C-level in Flanders, six times a year in print. Trade magazine, platform, newsletter and LinkedIn page, with an editorial team that knows the sector.

Do you read Business Vlaanderen? Visit Business Vlaanderen onlineSubscriptionLinkedIn

6xa year
100pages per edition
Cover of Business Vlaanderen
For advertisers

Everything for Business Vlaanderen in one place.

What it gets you

What Business Vlaanderen does for your company.

  1. Found.

    When your customer searches, in Google or with an AI assistant.

    Your editorial article is publicly available and indexed on Business Vlaanderen, just like the full transcript of your video and podcast. This way, your company, products and projects are discoverable online for the long term in Google, and possibly as a source in AI responses. What each article does, you can see in your campaign report.

  2. Known.

    By business owners, executives and C-level.

    Your story in the trade magazine Business Vlaanderen, on their desk. And in the newsletter and on the LinkedIn page of Business Vlaanderen.

  3. Chosen.

    Because they already saw and heard you.

    A video shows how you work, a podcast lets you hear how you think. This way, your story comes to life even more, and thanks to the full transcripts, it remains discoverable online for the long term.

Through our channels: print online audio video network

What you can use

You can use this on Business Vlaanderen.

Choose one form or combine. Reach, formats and rates are in the media kit.

All about the five channels
  • Editorial article

    A project article, thematic article or a presentation of your company or product, in the trade magazine, on the platform and in the newsletter. Our editorial team writes it after an interview, by phone or video call. You can also supply it yourself.

  • Advertisement

    Full page, half page, spread or cover position in the issue that suits your season.

  • Banner and newsletter

    Leaderboard, rectangle or halfpage on the platform, and a spot in the readers' newsletter.

  • Video

    Company feature or project video, filmed on location and placed on the platform with an article and the full transcript, and shared via newsletter and LinkedIn.

  • Your own podcast

    One episode or a whole series under your name, about your expertise, recorded in our studio in Weert or Oostkamp, with full transcript on the platform, and shared via our channels and the podcast apps.

  • Company directory

    Your own company page on the platform where all your publications come together.

The publication dates for 2027 are in the media kit. Request the media kit 2027

About Business Vlaanderen

Business platform for Flanders.

Business Vlaanderen directly targets business owners, managers and C-level executives in Flanders. The magazine is published six times a year.

The magazine is distributed free of charge and targeted via controlled circulation, reaching decision-makers in the Flemish business community.

Print

With our trade magazines and other titles, we reach thousands of professionals in the Netherlands and Belgium. Each trade magazine offers you an editorial environment to profile your brand to readers working in the sector.

Possibilities

Print is part of a media mix for us. We combine the trade magazine with online, audio, video and network activities, so that the channels complement each other.

Online

Reach via digital channels

Increase your online reach with the digital media of Louwers Mediagroep: websites, newsletters and platforms that your target audience reads.

Online visibility

Online media contribute to the positioning of your company. Through our online platforms, websites and newsletters, you come into direct contact with your target audience.

Advantages of online media

  • Measurable and adaptable: you see the results and can adjust a campaign.
  • Fast and current: your message is immediately online.
  • Targeted: targeting makes your message more relevant and increases conversion.

Our online channels

Our niche platforms and digital magazines are visited daily by thousands of professionals. You reach readers from your sector there.

Articles

  • “Enthara is a collection of metal planters with character and emotion”
  • Mövenpick Brussels Airport strengthens its position as a hotspot for international business travellers

Podcasts

Reach via audio

With podcasts and audio formats from Louwers Mediagroep, you bring your brand closer to your target audience.

Audio as a medium

Audio is a personal medium. Podcasts and branded audio formats offer space for depth and help you build a long-term relationship with your target audience.

Why audio works

  • Personal: the listener feels directly addressed.
  • Depth: audio provides space to cover a topic extensively.
  • Flexible: the listener chooses where and when to listen.

Our audio formats

We produce podcasts and audio series on topics that engage professionals and decision-makers in your industry.

  • Steel construction with vision, flexibility and craftsmanship
  • How do you find the right architect? About connection, trust and clear agreements

Video

Visible with moving images

Louwers Mediagroep produces videos for your brand: interviews, reports and content for social media.

What video adds

Video combines images, sound and emotion. You show what you are talking about, rather than just describing it.

Advantages of video

  • Attention: video stands out and is better remembered.
  • Versatile: suitable for websites, social media, events and presentations.
  • Professional appearance: a well-produced video supports your brand's image.

Our video productions

We create short clips for social media and extensive reports. We tailor content and form to your target audience.

Videos

  • LMC featured during Houtpro+
  • Houtpro+ 2025 featured

Events

Sharing knowledge and networking

Louwers Mediagroep connects professionals and companies through platforms, events and communities.

Personal contact

In addition to digital channels, personal contact remains important. With our events, communities and platforms, we bring professionals together.

What events bring you

  • Direct contact: you speak to your target audience personally.
  • Knowledge: experts address current themes from the sector.
  • Business opportunities: new contacts can lead to collaborations.

Our events & communities

We organise small-scale seminars and large-scale fairs. Professionals share knowledge and do business there.

Subscriptions

Business Vlaanderen directly targets directors, governments and politicians. Additionally, the platform reaches the regional business community and overarching companies, organisations and institutions.

Stay informed about news from the Flemish business community

Also in Business & Hospitality

Other platforms in this sector.

All about Business & Hospitality

Your story on Business Vlaanderen?

Business Vlaanderen is one of the 45+ platforms of Louwers Mediagroep. Half an hour, at your place or online. We show what is currently available about you and what a first step on Business Vlaanderen would be.

Prefer to call? +32 50 36 81 70 (Oostkamp)

A reader browses through a trade magazine of Louwers Mediagroep