Installatie & Bouw Nederland

Installatie & Bouw has been providing information about and for the installation sector in the Netherlands for years. The platform covers topics such as heating, electricity, plumbing, climate control and air treatment. In articles about construction projects, main, E and W installers are featured. Additionally, we highlight services and products such as underfloor heating, heat pumps, lighting, switchgear, pipes & fittings, PV installations, software, smart homes, charging stations, electrical inspections and sustainable energy.

The latest standards and legal requirements are also covered, as well as technological developments in the industry.

We publish this information in our trade magazine and special-interest magazine, on the online platform and via social media channels and newsletters. It reaches installers of heating, electricity, plumbing, climate control and air treatment. Additionally, it reaches engineering and consultancy firms, project developers, involved organisations, ministries and government agencies, companies with their own maintenance team, and manufacturers, suppliers and wholesalers from the sector.

Print

With our trade magazines and other titles, we reach thousands of professionals in the Netherlands and Belgium. Each trade magazine offers you an editorial environment to profile your brand to readers working in the sector.

Possibilities

Print is part of a media mix for us. We combine the trade magazine with online, audio, video and network activities, so that the channels complement each other.

Online

Reach via digital channels

Increase your online reach with the digital media of Louwers Mediagroep: websites, newsletters and platforms that your target audience reads.

Online visibility

Online media contribute to the positioning of your company. Through our online platforms, websites and newsletters, you come into direct contact with your target audience.

Advantages of online media

• Measurable and adaptable: you see the results and can adjust a campaign.
• Fast and current: your message is immediately online.
• Targeted: targeting makes your message more relevant and increases conversion.

Our online channels

Our niche platforms and digital magazines are visited daily by thousands of professionals. You reach readers from your sector there.

Articles

• Interduct launches joint B2B webshop for the ventilation and filtration market
• Why is a classroom often not good for the health of children and teachers? We need a better indoor climate!

Podcasts

Reach via audio

With podcasts and audio formats from Louwers Mediagroep, you bring your brand closer to your target audience.

Audio as a medium

Audio is a personal medium. Podcasts and branded audio formats offer space for depth and help you build a long-term relationship with your target audience.

Why audio works

• Personal: the listener feels directly addressed.
• Depth: audio provides space to cover a topic extensively.
• Flexible: the listener chooses where and when to listen.

Our audio formats

We produce podcasts and audio series on topics that engage professionals and decision-makers in your industry.

Video

Visible with moving images

Louwers Mediagroep produces videos for your brand: interviews, reports and content for social media.

What video adds

Video combines images, sound and emotion. You show what you are talking about, rather than just describing it.

Advantages of video

• Attention: video stands out and is better remembered.
• Versatile: suitable for websites, social media, events and presentations.
• Professional appearance: a well-produced video supports your brand's image.

Our video productions

We create short clips for social media and extensive reports. We tailor content and form to your target audience.

Events

Sharing knowledge and networking

Louwers Mediagroep connects professionals and companies through platforms, events and communities.

Personal contact

In addition to digital channels, personal contact remains important. With our events, communities and platforms, we bring professionals together.

What events bring you

• Direct contact: you speak to your target audience personally.
• Knowledge: experts address current themes from the sector.
• Business opportunities: new contacts can lead to collaborations.

Our events & communities

We organise small-scale seminars and large-scale fairs. Professionals share knowledge and do business there.

Subscriptions

Installatie & Bouw targets installers of heating, plumbing, climate control and air treatment, as well as residential and industrial electrical installers. The platform also addresses federations, industry organisations and training centres, along with manufacturers, importers, agents, wholesalers and the main suppliers of the sector.

Stay informed of news and trade information on installation technology, climate control and electricity